BizCast Japan #9: Toto, Muji, Uniqlo, Mobile Phone Advertising, Construction, Sony Financial, Fingerprinting, and the State of Japan’s English Language Teaching Industry
BizCast Japan is back with its ninth release. In this edition of the program, co-hosts Albrecht Stahmer and Ken Worsley start off by taking a look at the new marketing campaign launched in North America by Toto, Japan’s (and the world’s) largest manufacturer of toilets. After that, the discussion moves to a look at Muji and Uniqlo, two Japanese brands that are continuing their attempts to move into markets outside Japan. What can these two brands to to build synergy and market share in the US?
The third headline takes a look at mobile carriers DoCoMo and AU, who were recently warned by the Fair Trade Commission over misleading advertising practices. This leads into a discussion of the government’s role in regulation, and the problems caused by recent changes in construction regulations that have led to a huge drop in housing and condo construction.
In the Quick Picks, Albrecht elects to discuss the IPO of Sony Financial last month and speculates on what strategic direction Sony might take in the video game, television and personal music player markets.
For his Quick Pick, Ken brings up the issue of fingerprinting and photographing foreigners coming into Japan from this week. What sort of effects might this have on the business world? has the Japanese government contributed to making Hong Kong and Singapore even more attractive places to do business?
The Focus Issue, and final twenty minutes of this edition of BizCast Japan, are devoted to the English language teaching industry in Japan, which has been all over the news over the past few months. With industry leader Nova finally declaring bankruptcy on October 26, what will come of this market? Albrecht and Ken look at the direction of the industry and analyze the structural factors that led to the seeding and growth of the industry, and the reasons why those structural factors are now gone.
As always, thank you for listening.
Related Posts:
- Debito.org Newsletter for November 12, 2007
- State of the Trans-Pacific Radio for August
- Debito.org Newsletter for November 28, 2007
- BizCast Japan #6: Real estate, Investment funds, Billy’s Boot Camp, and Fast Retailing seeks to aquire Barneys
- BizCast Japan #1: Horie, US Beef, Nikko Cordial and Japanese Service Brands Move Abroad










